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All the buzz these days is around building virtual communities – or social networks – using innovative technologies that employ voice, video, text or even avatars.  According to Wikipedia, these “virtual, or online communities are used for a variety of social and professional groups interacting via the Internet.” The success of these communities is undeniable, [...]

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Over the last few months, I had noticed a growing trend amongst C-levels at companies, covers of magazines such as BusinessWeek, Time, Fortune cover the topic of innovation, but that was a few months ago. September 2009 seems to have put a damper on some of these well meaning and well laid-out plans to create [...]

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Yesterday, YouTube announced that it was offering the ability to run Pay Per Click campaigns on its site in the form of Sponsored Videos. With YouTube’s new status as the second largest search provider in the world (yes, YouTube gets more search queries than Yahoo or MSN!), this announcement is a smart move to introduce a [...]

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