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Tag Archive | "design"

You want your product to succeed? Tell the user what it is, clearly.

16. March 2009, by Saumitri Choudhury

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(From my blog at Coffeeagain…) Successful products have many notable attributes. One, however, is most significant - the ability to clearly say to the user what it is. A productivity tool needs to be recognizable as one. A social networking site has to say that it is so. A forum has to look like a forum. Ambiguity [...]

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Successful Products have Life - an Energy Theory

12. March 2009, by Saumitri Choudhury

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(From my blog at Coffeeagain…) Do successful products have “life” ? I know this might sound crazy but let’s explore the possibilities. Life can be defined by an “energy” that enables an object to have the unique capacity to act on its surroundings, react to it, connect to-and-between other objects around it and facilitate and enable that [...]

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Crowdsourcing with CAUTION !!

10. March 2009, by Saumitri Choudhury

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(From my blog at coffeeagain…) A lot is being said about “crowdsourcing” almost everyday, and more and more entrepreneurs are jumping onto the crowdsourcing bandwagon. There is however, need for caution. Just as the banking and financial services industry in the US jumped on the sub-prime lending bandwagon leading to the crisis we face in the [...]

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Why design?

2. March 2009, by Saumitri Choudhury

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(From my blog at coffeeagain… ) I was thinking about the scenario we are in, especially with the economic recession, and how designers need to work in this scenario. On the one hand, the recession has meant more focus and prioritization, and the same has obviously reflected in the designs we do, and yet, designers still have [...]

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